ELLE x Clarks
This ELLE x Clarks campaign was created around the idea of everyday 'moments' of style: Magical moments of beauty that just happen while waiting for a bus, walking to work or meeting a friend, for example. Filmed and photographed in Hackney, East London.
'Moments of Style' campaign video
Online creative
A clickable, mood board-style online gallery, accessed via bespoke traffic drivers on ELLEUK.com
Once a viewer clicked on a model image they liked, a detailed still life shot of the featured shoe would appear, allowing for purchase via click-through to the Clarks website.